Digital Enterprise Management 

As the world goes digital and converts itself into a global village, Digital enterprises are cropping up all over the internet and swarming the homes across the globe. This scenario has created enormous opportunities in the digital space, and it calls for special skills to harness these business opportunities and exploit their potential. Such huge business opportunities also have a major challenge of finding the right human resources. Chanakya University BBA program with a major in Digital Enterprise management bids to plug this gap and train the young students to manage such digital enterprises.

The students are trained in relevant subjects and equipped to understand and manage digital enterprises to exploit the full potential of the interconnected world.

Academic Calendar is divided into 2 semesters per year and is uniform for all Under graduate programs of the University

  • Digital marketing
  • E-Commerce management
  • Drop Shipping
  • Brand management
  • Social Media Marketing
  • Digital PR
  • Data Scientist
  • Marketing analytics
  • Finance Analytics
  • HR Analytics
  • Logistics and Supply Chain Analytics
  • Entrepreneurship
  • Managing Start-ups
  • Angel Investing
  • Venture Capitalists
  • Funding Specialist
  • International Marketing
  • International finance
  • International HR
  • Cross cultural behaviour specialist
  • Marketing careers in Services Industries like: Travel and Tourism, Hospitality, Healthcare, Transport, Consulting, Financial Services, Celebrity Management, Advertising Agencies, Educational Institutions, Supply Chain companies, Telecom, After Sales Service in Product Companies, etc.

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